Thursday, May 27, 2010

Why Aren't There More Women at the Top?

Let’s start with some statistics. Some might question the advisability of this, but these statistics are interesting, because they do not, on their face, seem to make sense.

• Women make 85% of purchase decisions, and influence another 10%

• Women owned businesses account for 41% of privately held firms, and spend $1.5 trillion on business related products and services

• In 2010, women are expected to own 60% of the country’s financial wealth

• Women are the most highly educated segment of current and future talent base – they hold 58% of bachelor degrees, and 65% of graduate degrees. Further, there has been a 54% increase in the number of doctoral degrees earned by women over the past decade, and a 57% increase in master’s degrees.

And yet,

• “[M]ore than 70% of the top 1,500 US firms have no women on the senior leadership team,” (Holding Women Back, Troubling Discoveries – And Best Practices for Helping Female Leaders Succeed, citing Dezso & Ross, 2008). This despite the fact that “Fortune 500 companies with the most women on top leadership teams have a 35% better return on equity. . . than those with the fewest women on their leadership teams.” (Women in Leadership Roles: From Politically Correct to Competitive Advantage, citing The Bottom Line, 2004)

• “Men make up progressively larger proportions of high-potentials within each management level; among executives, 50% more men than women are [considered to be] high-potentials.” (Holding Women Back, Troubling Discoveries – And Best Practices for Helping Female Leaders Succeed)

• “The career drop-out rate for women (in the areas of science, engineering and technology) is 52% while these industries face critical talent shortages that will impede growth rates that are expected to be five times the rate of other sectors.” (Women in Leadership Roles: From Politically Correct to Competitive Advantage, citing United States Department of Labor and Statistics, 2005)

So what’s going on?

There are, of course, many theories, most of which talk about what women need to do to succeed in the workplace. However, one of the most compelling theories focuses more on what businesses need to do to utilize this vastly talented yet under-utilized pool of candidates. Sylvia Hewlitt, author of Off Ramps and On Ramps, looks at a number of things, but four of the most interesting are the following:

• Traditional (read “male”) work models tend to be fairly linear, which tracks well with men’s lives. However, women tend to have non-linear paths, making it difficult for them to “fit into” traditional workplaces.

• Once women “off-ramp,” even for as short a time as 24 months, it becomes very difficult to “on-ramp.” Even if women are able to on-ramp, they often do so at a significantly reduced salary or with significantly reduced responsibilities.

• “Opportunities” for flexibility often turn into a euphemism for “not serious about her work.”

• The reasons women work are, in some very important ways, quite different from the reasons men work.

Although women do, of course, want to be paid well, their priorities tend to be more focused on connection, flexibility and recognition. For men, it’s typically about power and money. Hewlett notes, “Women’s priorities thus constitute a sharp departure from the conventional white male model and become yet another powerful reason why success within this model is so elusive for women.” Off Ramps and On Ramps.

How can this information can help your business grow? Stay tuned!

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